by BrabenderCreative | Mar 5, 2025 | Branding & Identity, Marketing & Messaging
Quick Summary: Brand archetypes give your business a distinct personality that helps attract the right clients. This post breaks down the 12 archetypes—like The Caregiver, The Hero, and The Rebel—and explains how they shape messaging, visuals, and brand identity....
by April Brabender | Mar 2, 2025 | Branding & Identity
Quick Summary: Learn how branding, website strategy, and marketing can help you overcome the overwhelm of starting your own practice and build a strong, lasting business. You’ve spent years honing your skills as a wellness or mental health professional, and now you’re...
by April Brabender | Feb 24, 2025 | Branding & Identity
Branding for a wellness studio goes beyond aesthetics—it’s about building an experience that makes clients feel comfortable, inspired, and eager to return. From your logo to the atmosphere in your space, every element should reflect your mission and values. Not sure...
by April Brabender | Sep 10, 2024 | Branding & Identity, Marketing & Messaging
It’s noisy out there. With so many brands competing for attention, how do you make yours the one people remember? The secret isn’t just about being different—it’s about being strategically different in a way that resonates with your audience. Here’s how to make your...
by April Brabender | Aug 10, 2024 | Branding & Identity, Marketing & Messaging
Have you ever wondered why some organizations seem to attract passionate teams and dedicated followers while others struggle to gain momentum? The secret often lies in one simple but powerful element—a strong vision statement. Your vision statement isn’t just a line...
